1. Company Information
This privacy policy explains how Cleveq, operated by Global Mudra Ltd ("we," "us," or "our"), collects, uses, processes, and protects your personal data when you use our business intelligence platform.
2. Legal Framework & Compliance
We comply with:
- UK General Data Protection Regulation (UK GDPR)
- Data Protection Act 2018
- Data (Use and Access) Act 2025
- UK privacy and electronic communications regulations
3. Information We Collect
Account Information
- Name, email address, company name, job title
- Payment and billing information
- Account preferences and settings
Usage Data
- Platform activity, feature usage, and analytics
- Business data you upload for analysis
- Reports and insights generated
Technical Data
- IP address, browser type, device information
- Cookies and similar tracking technologies
- Security and performance monitoring data
4. How We Use Your Information
Core Platform Services
- Provide business intelligence and data analytics tools
- Generate reports, insights, and recommendations
- Process and analyze your business data
- Maintain account functionality and security
Business Operations
- Customer support and communication
- Billing and subscription management
- Platform improvement and development
- Security monitoring and fraud prevention
AI and Automated Processing
Our platform uses automated processing and artificial intelligence for:
- Data pattern recognition and analysis
- Report generation and insights
- Performance analytics and recommendations
- Platform optimization and personalization
5. Data Sharing and Disclosure
We may share your information with:
- Service Providers: Cloud hosting, payment processing, customer support
- Analytics Partners: For platform improvement and performance monitoring
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In case of merger, acquisition, or sale of assets
We never sell your personal data to third parties.
6. International Data Transfers
When we transfer data outside the UK, we ensure adequate protection through:
- Adequacy decisions by UK authorities
- Standard Contractual Clauses (SCCs)
- Additional safeguards as required by UK law
7. Data Retention
We retain your data for as long as necessary to:
- Provide our services during your subscription
- Comply with legal obligations (typically 7 years for business records)
- Resolve disputes and enforce agreements
- Improve our services (usage analytics retained for 3 years)
8. Your Rights Under UK GDPR
You have the right to:
- Access: Request copies of your personal data
- Rectification: Correct inaccurate information
- Erasure: Request deletion of your data
- Data Portability: Receive your data in a structured format
- Object: Oppose processing for direct marketing
- Restrict Processing: Limit how we use your data
- Withdraw Consent: For consent-based processing
To exercise your rights, contact us at privacy@cleveq.com. We'll respond within 30 days.
9. Data Security
We implement comprehensive security measures including:
- Encryption at rest and in transit (AES-256, TLS 1.3)
- Multi-factor authentication and access controls
- Regular security assessments and monitoring
- Staff training on data protection best practices
- Secure backup and disaster recovery procedures
10. Cookies and Analytics
We use cookies for:
- Essential platform functionality
- Performance monitoring and analytics
- User preferences and settings
- Security and fraud prevention
You can manage cookie preferences through your browser settings.
11. Changes to This Policy
We may update this privacy policy from time to time. We'll notify you of significant changes via email or platform notification. Continued use of our services after changes indicates acceptance of the updated policy.
12. Contact Us
For privacy-related inquiries, please contact us:
UK Supervisory Authority
If you have concerns about our data processing practices, you can contact the Information Commissioner's Office (ICO):
- Website: ico.org.uk
- Helpline: 0303 123 1113